Blog
Insights into the future role of public relations in management
I’ve reached a milestone in my doctoral project. Two years of research have been condensed into a series of hypotheses and research questions.
Book Review: Organizational listening - The missing essential in public communication
A comprehensive assessment of how institutions, including governments and businesses, fail to listen to their publics effectively, and the damage that results.
The cost of finance
Whether you’re a startup or a mature business, one of the most important ongoing decisions is about sources of finance. Here are some of the current options available to UK entrepreneurs and agency owners.
How can we level up regional public relations in the UK?
The public relations boom of the past three years is over. London has been the main beneficiary despite strong regional growth.
Understanding the impact of AI on public relations
A new Wadds Inc. management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it.
Research management: keeping track of literature and building knowledge
An example of applying a task-based innovation process to academic research management workflow.
Identifying change drivers and developing strategy
Agencies should be embracing future and foresight work, not just for themselves but for clients too.
Book review: Everyday Communication Strategies
Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication.
Book review: Strategic Communication Management
Strategic Communication Management is an enduring guide to understanding and enhancing the value of public relations in management.
AI adoption in public relations limited, so far
Adoption of AI in public relations is limited, hindered by skills and organisational investment.
Agency sale or acquisition?
M&A activity is at a high in the agency market. If you’re a management team thinking about buying or if you’ve a business in your sights, we can help.
African public relations agency recognised by The Financial Times
A single-minded proposition, hard work and a commitment to clients, people, and community, are key to growing an agency.
Notes on the UK public relations agency market
Some observations and suggestions for public relations agency managers from our wheelhouse.
Book Review: A Century of Spin
A Century of Spin critiques the public relations industry's role in facilitating corporate propaganda and undermining democracy. It’s a polemic takedown of public relations practice. It is itself an exercise in public relations.
The scope of public relations in the age of publics
A fundamental challenge in defining the contribution of public relations to management is agreeing its role within an organisation.
The opportunity for public relations to build on management status earned during COVID-19
Deloitte study identifies organisational listening, stakeholder mapping and relationship management as critical advisory roles
Socially Mobile reports on graduate career progression
25% of graduates report promotion or new job opportunity and 75% report a positive impact on their career.
Book Review: PR Technology, Data and Insights
A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner.
Hacking AI in PR: using AI tools to write a press release
How to experiment with the use of AI tools in your agency or communication team workflow.