Blog
Corporate communication function shifts from cost centre to value creator
The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy.
Future skills for public relations practitioners - World PR Day
The COVID-19 Communications Advisory Panel report sets out critical skills for practitioners as society learns to live with COVID-19. It's a must read for personal development.
COVID-19 fatigue: Why do I feel so miserable?
Crisis management experts explain the life cycle of the COVID-19 crisis, your current mood, and what you can do about it.
A new term for professional communicators
The next four months are likely to be as chaotic as the last eight. Here are some of the issues that need to be front of mind as we head towards 2021.
CIPR State of the Profession survey is a miss on COVID-19
The CIPR of State of the Profession survey was concluded before lockdown. It’s a useful historical record but of limited help to a profession that is trying to figure out its future.
Growing out of lockdown: how to scale an agency
COVID-19 is an opportunity for assertive agencies to scale and grow. Lean into the recovery with confidence. Good luck.
Ofcom report: lockdown Internet usage up but only by 30 minutes
The latest Ofcom data records increased lockdown internet usage but not by as much as you think. The bigger question is whether media habits will change long term.
Personal lockdown lessons
As the lockdown is relaxed psychologist Simon Proudlock makes a personal inventory and suggests that we all should do the same.
The talent crisis to come: flexibility and inequality
No two lockdown experiences have been the same. Now employers must pick up the pieces.
Releasing lockdown
Strong leadership and strategic planning is needed to remodel organisations.
Build virtual experiences, not virtual events
How simplyIC remodeled its event by focusing on delegate experience.
5 tips for running virtual events at scale
Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events.
PR will re-emerge from COVID-19 leaner, smarter and better connected
Koray Camgoz, PRCA head of communications and marketing, shares an uplifting vision of collaboration and community as the PR industry heads towards recovery from COVID-19.
How COVID-19 will impact PR practice and skills
COVID-19 is accelerating the modernisation of PR practice and skills. That’s daunting but it’s also incredibly exciting for individuals and organisations willing to invest in the future.
Brand conversations during COVID-19
COVID-19 has led to a massive upheaval in how organisations communicate. Here are some of my favourite marketing and PR examples from my network.
The journey from lockdown
We need to figure out how to live with the COVID-19 virus in order to release the global lockdown. Only then can we look at what comes next.
Newsprint in pain as COVID-19 bites, so what’s next?
The COVID-19 crisis has hastened the structural changes already underway in newsprint media. It’s time to start thinking about what might come next.
What is the role of public sector PR during COVID-19?
The CIPR Local Public Sector group has produced a short video of camera clips from its members working in frontline COVID-19 roles.