Blog
Public relations practitioners spin lower salaries and longer hours
Practitioners are underpaid and working harder than ever but claim that management increasingly recognises their value. This may be wishful thinking.
Copy, right
A CIPR webinar aimed to improve relationships between the public relations industry and intellectual property licencing agencies.
News publishers playing catch-up with Gen Z audiences
Social media has disrupted Gen Z’s relationship with news media, forcing publishers to adapt content and business models to maintain relevance.
How to contribute to the CIPR crowdsourced tool project
The CIPR #AIinPR panel is seeking contributions from practitioners to create a new dataset of tools used in public relations practice.
Competence, growing pains, and talent turmoil highlighted by CIPR report
The public relations profession is capitalising on its new found status following the COVID-19 pandemic but it must take a more strategic view of its capabilities and work a lot harder to address inequalities.
CIPR PR in a Pandemic report tells a complex story
The reputation of the public relations profession has rocketed during COVID-19 but at a personal cost to practitioners.
PR lags professions in tackling impact of AI on practice and workforce
A literature review published by the CIPR finds that PR lags other professions including HR and management consultancy in getting to grips with AI. It highlights key issues that need to be urgently tackled.
#AIinPR panel calls for contributions to literature review ahead of report launch at Turing Institute
Professor Anne Gregory has led a CIPR AIinPR project over the last 12 months to review the impact of AI on professional occupations including PR. Kerry Sheehan is the panel’s new leader.
Meeting CIPR President candidate Mandy Pearse
The candidates for CIPR President in 2021 have been announced. I’m supporting long standing CIPR volunteer and trainer Mandy Pearse. She’s an MBA and board level practitioner.
CIPR Election candidates set out manifesto commitments
Here’s what you need to know about the candidates’ manifestos in the forthcoming CIPR Election.
CIPR kicks off #AIinPR Primer series with introductory guide to AI
A new series of guides explores artificial intelligence (AI) in public relations practice. They're published by the CIPR #AIinPR panel.
Professional communicators need to get to grips with AI
A new report highlights an artificial intelligence (AI) knowledge gap in public relations. The CIPR is helping its members plug the gap.
Mental health at work no longer a taboo
High performing organisations recognise the need to support employees in managing mental health and wellbeing but individuals must also take personal responsibility.
Learn to write and you’ll have a job for life
The CIPR State of Profession survey suggests that basic skills are more important than ever and that we need to grasp the opportunity for management potential.
Video: Energy UK CEO on PR for stakeholder engagement, social media and crisis
The CIPR has made a concerted effort to engage with business this year. Its latest #PRpays campaign seeks out bosses directly.
Proud of public relations
If you’re not proud of working in public relations it’s probably time to find something else to do.
Celebrating the CIPR at 70 and pioneering practitioners
Platinum, the CIPR’s anniversary 70th book, was launched in London last night. The Institute also celebrated 70 dedicated practitioners committed to taking it and the industry forward.
Platinum: Celebrating the CIPR at 70
Platinum is the precious metal that recognises a 70th anniversary. It’s also the name of a very special CIPR community project that celebrates its foundation in 1948.
A critical review of Excellence Theory in an era of digital communication
Excellence Theory is a much debated model of public relations practice.
Celebrating a commitment to excellence at CIPR graduation ceremony
Continuous learning and professional qualifications are the only way to benefit from AI and future proof your career.