Blog
Class of 2020 UK PR agency entrepreneurs on growth footing
The story of PR agency start-ups in the UK market is an uplifting one of innovation and new business models.
Talk to me
A new report by Vixen Labs explores the adoption and use of smart speakers by UK consumers.
Upbeat report spotlights excellence in organisational communication during COVID-19
The GCS COVID-19 Communications Industry Report tells the story of a profession demonstrating agility, innovation and resilience.
Dialogue Project urges business to lead on civil discourse and debate
A research study aims to educate and inspire business leaders to do more to solve the twin societal issues of poor conversation and growing polarisation.
Meeting CIPR President candidate Pete Holt
I’m backing Pete Holt for CIPR President in 2022. He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG.
COVID-19 fatigue: Why do I feel so miserable?
Crisis management experts explain the life cycle of the COVID-19 crisis, your current mood, and what you can do about it.
PR industry resilient but COVID-19 leaves significant human cost
The latest #FuturePRoof practitioner survey is a tough read. It finds an industry getting to grips with structural changes, managing the health impact of COVID-19, and bracing for Brexit.
Mars: “Purpose without proof is a strapline”
Mars’ Andy Pharoah described how the company is living its purpose at the PRCA National Conference.
Plan to live alongside COVID-19 for 2021
Organisations need to learn to live with the COVID-19 virus and plan for further waves.
BAME voices takeover #FuturePRoof for fourth book
Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. I caught up with some of the contributors to talk about the future of our profession.
Have I got a Story for you? Q&A with Amanda Lowe
I’ve joined the management team at Story Comms as a non executive. It’s a feisty b2b PR agency based in Birmingham founded by Amanda Lowe.
After lockdown: marketing and PR agencies in recovery
The agency market is in flux as the economy reinflates. But there’s plenty of opportunity. Managers are focused on reorganisation, positioning, scaling, Brexit and ESG.
New Brandwatch Social Panel tool for virtual focus groups
Brandwatch adds virtual focus groups to platform with Social Panels.
A new term for professional communicators
The next four months are likely to be as chaotic as the last eight. Here are some of the issues that need to be front of mind as we head towards 2021.
AI Ethics guide foresaw “mutant” A Level algorithm
The CIPR and CPRS has published a best practice guide to the ethical application of artificial intelligence. It’s important work.
In defence of argument and debate
Healthy, constructive debate results in better creative and organisational performance. People that are prepared to challenge the status quo should be celebrated.
So, you want to freelance or start a fledgling agency?
Here are 25 things to think about if you’re thinking of going freelance or starting an agency.
Meeting the COVID-19 agency start-ups
Innovation in the PR industry is alive and well. Nine entrepreneurs talk about the agencies they’ve launched during the pandemic.
The AI tool chasm in PR
A new CIPR #AIinPR project finds that AI tool vendors are not addressing the PR market. Tool adoption is almost entirely limited to automation tools.